When you create a new blog post or a new static page in the usual way, you can find a new Meta Box called "Add PUMA Publications" at the bottom. You can choose between user, group or viewable to select the content from PUMA.
Here is an example: Assume, you want to publish your own publications in a blog post (and in PUMA all own publications are tagged with myown ). Choose "user" as content source type and enter your PUMA username as content type value. Now you have to filter your selection by using the tag "myown". For this, enter "myown" in the input field for tags. If you want to select more than one tag, you have to separate them by a space character. Optionally, you can limit the number of publications.
Now you can choose one of the pre-installed citation styles to layout your publication list. If your desired CSL style isn't contained in the default selection, then you can select a custom style by entering the url of the stylesheet. The Citation Style Language (CSL) is an open XML-based language to describe the formatting of citations and bibliographies. A large list of free available styles can be found here.
To manipulate the look you can customize the CSS. An example is set by default. If you don't like it, simply delete it.
Save your post and take a preview. If it's necessary you can customize your settings or CSS definitions.
Warning: Be aware, that you are using your own account to retrieve the posts from BibSonomy. That means, that all posts, that are visible to you in PUMA (you private ones too), will be made visible on your blog, if they fit the description in the Meta Box. (In our example: all posts you have tagged with "myown".)